With the desire to support stakeholders in Vietnam to fulfill their commitments under the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) Resolution, this Social Behavior Change Communication (SBC) implementation program is designed to suit the context of Vietnam and is aimed at individuals and organizations in Vietnam in planning, implementing, and evaluating SBC campaign activities to reduce the demand for illegal wildlife products or encourage desirable conservation behaviors
TRAFFIC is a leading non-governmental organisation working to ensure that trade in wild species is legal and sustainable for the benefit of the planet and people.
GoldenTour, is a travel company with more than 20 years of experience, committed to operating towards Responsible Tourism, participating in programs implemented to minimize harm and increase positive impacts on the environment, economy, society and culture of tourist destinations with the common goal of sustainable development of the tourism industry and the whole society; committed to cooperating, mobilizing the community and communicating behavior change to tourists and related subjects to conserve wildlife and biodiversity