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The program, initiated by the Ministry of Culture, Sports, and Tourism, will last from June 1 to December 31, 2020.
It targets to popularize tourists destinations and tourist products at reasonable prices through communication campaigns to attract domestic tourists.
Stimulus packages will also be introduced, according to the ministry.
Localities were asked to offer ticket exemption or reduction at relic sites, museums and tourist areas, thus ensuring a safe, friendly and quality tourism environment.
Travel companies were recommended to develop new tourism products and improve professionalism while transport firms should offer ticket reduction and work with travel agencies to build full-package tours.
Earlier, many popular tourist attractions across Viet Nam have seen a gradual increase in domestic tourists after nearly two-month hibernation due to the COVID-19 pandemic.
Many families have gone on vacation after weeks of social distancing to curb the pandemic. However, many are still wary of the virus, so they opt to travel by private vehicles to nearby destinations instead of buying tours. There has been an increase in online bookings for hotels or flight tickets instead of via travel agencies.
Certain tourist hotspots in Viet Nam have received the green light to welcome visitors again. Phu Quoc in the Mekong Delta province of Kien Giang, dubbed Viet Nam’s ‘Pearl Island’, officially resumed tourist activities on Sunday, with restaurants, hotels and accommodation facilities only receiving domestic visitors and foreigners residing in Viet Nam.
Authorities in Quang Binh, home to the world’s largest cave Son Doong, also announced to reopen the central province to tourists from Monday.
Ha Noi and Ho Chi Minh City have yet to announce when tourism activities would be resumed while Quang Ninh has kept all tourist sites closed since recording seven infections, of whom only two have been discharged./.
By Kim Loan